12 Days of Digital Marketing Day 6

12 Days of Digital Marketing Day 6: YouTube Tired of Facebook? We hear you. But don’t despair, there are many other social marketing platforms you may not have considered. Wondering which are right for you? We’ll describe at least as many options as there are Days of Christmas. Welcome to Day 6, and check out…

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12 Days of Digital Marketing Day 5

12 Days of Digital Marketing: Day 5 Five Golden Rings: or LinkedIn Company Pages Welcome back to the 12 Days of Digital Marketing, in which we rather quirkily pair up 12 alternatives to Facebook marketing with the 12 Days of Christmas. Today’s installment examines the 5 Golden Rings of digital marketing, LinkedIn. When comedian Eddie…

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12 Days of Digital Marketing Day 4

12 Days of Digital Marketing: Day 4 Four Calling Birds, or Four Thousand Twitter Followers Despite its simplicity, Twitter is one of the least understood platforms for small business digital marketing. 9 times out of 10, when a client tells me they have a Twitter account, it’s completely dead. At some point, they set up…

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12 Days of Digital Media Day 3

12 Days of Digital Marketing: Day Three Consider the French Hen of legend, purported to be the lovely Faverolles. It’s showy. Such plumage! It’s often raised as a pet. That said, it’s also apparently an excellent “table bird” and prolific “layer.” Yum. Now let’s imagine, for a moment, that inspired by the lyrics of our…

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12 Days of Digital Marketing Day 2

The Twelve Days of Digital Marketing: Day Two Over the next few weeks, we’re looking at 12 digital marketing tools other than Facebook. We’ve got this 12 Days of Christmas theme going, because it seemed like an amusing way to tackle what is frankly, kind of a dry subject. I mean, how do you make…

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12 Days of Digital Media, Part I

The Twelve Days of Digital Marketing: Day One.  More frustration has erupted in the wake of Facebook’s latest reveal that it will cut business Pages’ organic reach even further in the interest of encouraging brands to pay for News Feed space. I continue to be perplexed that any business thinks advertising should be free, and…

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What Is Social Media Account Maintenance?

D. Cohn Communications’ most popular service is social media account maintenance, and yet that term is vague enough that it requires explanation. You may be asking, why do I need social marketing, and how does it work? By social media marketing, we are referring to using Facebook pages, Twitter accounts, LinkedIn pages, blogs, and many…

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Privacy is a Myth

I. Last week, Apple generously uploaded the new U2 album Songs of Innocence for free to all its iTunes user accounts. Isn’t that nice? Not everyone thought so. They claimed it was presumptuous and invasive for iTunes to access their user accounts and upload music they didn’t want without their permission. Maybe it was. Nonetheless,…

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We’re Hiring!

JOB POSTING: PART-TIME SOCIAL MARKETING ASSISTANT  D. Cohn Communications creates and maintains top-quality, customized digital marketing resources for organizations of all shapes and sizes. We pride ourselves on our unequalled customer service and our commitment to quality, consistency, and creativity. We like to think of ourselves as left-brained artists—creatives with a mighty appreciation for raw…

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Biting the Blogging Bullet

This morning, we offer yet another insightful blog from the  indefatigable Cassandra Boehlke, this time explaining why blogging is good for you. Yes. YOU. Take it away Cassie: Howdy, folks! It’s a beautiful day in our corner of the digital neighborhood and it got us thinking of you, our friends. We are friends, right? Cool. Friends are…

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