Posts Tagged ‘LinkedIn’
7 Ways to Keep Yourself Safe on Social Media
Social media security is a problem. With 68% of American adults on Facebook and 35% of American adults on Instagram, (not to mention YouTube, Twitter, Pinterest, Snapchat, LinkedIn, and more) social media is a treasure trove of data just waiting to be stolen. When you create social media accounts, you share all manner of data…
Read MoreFive Ways You’re Sabotaging Your Social Marketing
Search for advice about running a social marketing campaign, and you’ll find countless blogs, articles, videos, and white papers offering wisdom. The enormous body of work that’s been created about the topic can lead new marketers and business owners feeling overwhelmed and unsure where to start. Nonetheless, they jump in and try to do their…
Read MoreFour Social Media Marketing Misconceptions
Four of the Most Common Social Media Marketing Misconceptions Despite the fact that social media marketing is everywhere, some misconceptions about it linger. Experience tells us that our clients are still confused about some of these points, and we’d like to help set the record straight. It’s Free While it’s true that social media accounts…
Read More5 2017 Social Media Marketing Resolutions
5 Social Media Marketing Resolutions for 2017 Bucking the already tired trend, I’m going to skip the usual 2017 Social Media Marketing Predictions article and focus a little more closely on this week: 5 Social Media Marketing Resolutions to Make for 2017. Just like cutting down on sugar and working out more often, these are…
Read MoreDo I Need Video on Social Media?
Hello from D. Cohn Communications! We’d like to share with you a column first published on ValpoLife.com: Do I Need Video on Social Media? Video posts are on everyone’s mind and the hottest new content option, but you shouldn’t jump in just for the sake of having video. Be intentional about it. Enjoy! Q: I’ve…
Read MoreSuccessful Social Media Campaigns
What Does A Successful Social Media Campaign Look Like? Let’s start with what it’s not. It’s Not More Likes. Believe it or not, getting new followers on social media is relatively easy. On Facebook, you simply pay a small amount to promote your page and bingo! New Likes. On other platforms, you work your networking,…
Read MoreSocial Media and Job Searching
Social Media and Job Searching Today’s a big day. It is the day that I, Brianna Reeves, write my first blog for D. Cohn Communications. When brainstorming ideas for a topic, a myriad of thoughts came to mind: ninjas, kittens, llamas, ninja kittens chasing llamas. Unfortunately, none of these topics have much to do with…
Read More12 Days of Digital Marketing Day 5
12 Days of Digital Marketing: Day 5 Five Golden Rings: or LinkedIn Company Pages Welcome back to the 12 Days of Digital Marketing, in which we rather quirkily pair up 12 alternatives to Facebook marketing with the 12 Days of Christmas. Today’s installment examines the 5 Golden Rings of digital marketing, LinkedIn. When comedian Eddie…
Read MoreWhat Is Social Media Account Maintenance?
D. Cohn Communications’ most popular service is social media account maintenance, and yet that term is vague enough that it requires explanation. You may be asking, why do I need social marketing, and how does it work? By social media marketing, we are referring to using Facebook pages, Twitter accounts, LinkedIn pages, blogs, and many…
Read MoreLinkedIn for Social Marketing
One of the least understood options for social media marketing is LinkedIn. We know LinkedIn as a place for professionals to showcase their individual talents and experiences, to network with other professionals, and to find jobs. How do those options translate into successful marketing opportunities for businesses? Just as with any marketing campaign, owners should…
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